Ulster Rugby to seek new sponsor as Kingspan signals 2025 as ‘natural stepping off point’
17th Jan 2024
Following over two decades of investment in the club, Kingspan has signalled its intention to conclude its association with the club on a phased-basis by June 2025.
With the current agreement for the naming rights of Kingspan Stadium and Senior Men’s shirt sponsorship due to conclude at the end of the 2023/24 season, Kingspan has agreed to remain on- board for a 12-month transitionary period to facilitate Ulster Rugby’s search for a new sponsor and continued success on the pitch.
Ulster Rugby CEO, Jonny Petrie, said:
“We extend our thanks to Kingspan for their long-term investment in Ulster Rugby over a number of years, which has allowed us to build a strong foundation for the club in the future.
“Kingspan has agreed to continue to support us through to June 2025 to allow for a seamless transition to a new sponsor, and we are now actively engaging in conversations with potential new partners for the end of next season onwards.”
Commenting, Siobhan O’Dwyer, Global Head of Marketing, Kingspan, said:
“20 years is a great innings and feels like a natural stepping off point. It has been our privilege to partner with Ulster Rugby, and we are pleased to continue that support during a transitionary phase to June 2025. We wish the club every continued success in the future and look forward to many more great games between now and the end of the 2024/25 season.”
ScaleX™ Insider Podcast: How to create a high performance sales culture for growth with Peter Cowley
16th Jan 2024
Read Article