NOTE: This LIVE session does NOT include a recording. Should you need a recording please purchase the additional recording ticket – thanks

This slide/demo/video-based webinar is presented by marketing strategist and trainer Tina Calder.

As founder of Excalibur Press publicity management, content creation and copywriting agency Tina has been in the business working in Northern Ireland for the last 28 years and has worked with a number of thought leaders over the years.

Much has been said about the pros and cons of using AI software tools like ChatGPT within marketing teams.

Trainer Tina Calder and owner of media and marketing agency Excalibur Press will outline her specially crafted Gen AI Prompt Framework that will help you harness the power of AI in your marketing.

Using AI well and learning how to prompt and utilise its power correctly can help you supercharge your marketing efforts.

What you will learn:

✔️ What is GenAI and why should you consider using it

✔️ How does GenAI work and how can it work for you

✔️ When it’s appropriate to use large language models like ChatGPT

✔️ Why AI isn’t a replacement for your marketing function but simply a tool you should be using

✔️ How to prompt ChatGPT and other large language gen AI models for better results

✔️ Our AI prompting framework used by the experts in our team

✔️ Best practices for using ChatGPT and other GenAI large language models

✔️ What you need to know about using AI generated content in your marketing

We’ve set aside an hour and a half for this webinar which will focus primarily on our unique prompt framework written by expert copywriters and marketers to make sure you get the best out of your GenAI tools.

This webinar is aimed primarily at small businesses, single operators or marketing teams of 1 who want to focus their efforts.