June 3, 2020
The Professional Sales Programme – Consultative Selling (Module 2)
Venue:Moodle Learning Platform
Developed by NI Chamber and delivered online by Aidan McGrath at Acumensis, this programme will help sales people to develop their own communication style and perfect the process of influencing, managing and closing the sale.
This programme will be delivered digitally through online presentations and a combination of pre reading, videos, individual and group exercises, workshops, polls and quizzes. Participants will also have access to a reading list and document library.
Module 2 will cover:
What is the consultative approach to selling?
• Your role vs your objective
• The correct mindset
• Defining your value proposition by market segment
• Developing a customer persona
Introduction to the sales process
Introduction to qualification
Lead generation v prospecting
• Developing a structured campaign
Extending your value proposition
• Features <> Benefits <> Problems/Needs/Opportunity
For more information on this training contact email@example.com