Subtotal: Member: £200, Non Member: £250
Booking Deadline: 3 October 2022
Stand out in a crowded social media environment and create engaging video content for your business.
LinkedIn is one of the most powerful platforms for business and it has become a key tool for generating new sales leads. Strategically developing your own LinkedIn presence will help build and maintain new and current business relationships within the network.
NI Chamber and award winning content marketing agency, ProfileTree, have developed a new LinkedIn training course tailored to provide insight and strategy on how to fully harness the power of the social network for business, use videos to increase engagement and to unlock your professional presence online.
For more information, please contact: Phil.Murray@northernirelandchamber.com.
How does this course work?
- Delivered in one day broken up into two sessions.
- Start with a morning session on LinkedIn covering key areas to make this platform work for your business.
- In the afternoon learn about video marketing and how this can create engaging content for your business.
- Small group training with the opportunity for interaction and to ask questions.
- Programme delivered virtually via zoom.
What will you learn?
- LinkedIn profile optimisation – optimise your profile for inbound leads and learn what is important in a very noisy space.
- How to plan the conversation – learn how to stand out from the crowd and ensure your organisation’s profile and work is visible with meaningful content.
- Understand market research – discover how you can monitor and engage with new and existing customers.
- How campaigns work – how to generate sales or recruit effectively through LinkedIn.
- How to create engaging content – understand the resources that you have to develop relevant and interesting video content to be utilised on platforms such as LinkedIn, Instagram and TikTok to enhance your company’s profile.
Who is this course for?
This course is ideal for Sales and Commercial teams seeking to develop their online presence, utilise LinkedIn to identify future sales leads and create impactful video content.
Download the 2022 training prospectus.