Business news

Tobermore extends winning partnership with Ulster Rugby

Posted By:
Ulster Rugby

10th Sep 2024

Ulster Rugby can today confirm that Tobermore will extend its sponsorship deal with the club until the end of the 2024/25 season.

Building on seven years of history between the award-winning paving manufacturer and Ulster Rugby, Tobermore will once again take pride of place as a kit sponsor, with its logo appearing on the back of the Senior Men’s shorts for the season ahead.

The partner’s logo will feature on the club’s heritage kit for 2024/25, which celebrates the centenary of the home of rugby in Ulster through its design, and includes a specially-designed ‘100 year’ emblem.

An ode to the kit worn by the 1924 squad that secured victory over Leinster at Ravenhill, Tobermore is proud to continue its long association with a team that embodies core values of the company. As a paving manufacturer that values teamwork, reliability, attitude, and excellence, Tobermore and Ulster Rugby are an ideal partnership.

Reflecting on the renewal of the sponsorship deal, Tobermore’s Managing Director, David Henderson, commented:

“We are absolutely ecstatic that we have been able to renew our sponsorship agreement with Ulster Rugby for the seventh consecutive season. In such a historic season for the club, it will be a source of great pride for us to see our logos displayed on this beautiful, heritage themed kit. I look forward to continuing to watch this exciting team develop and grow, and I wish them every success for the season ahead.”

Ulster Rugby Head of Commercial, Keith Shorten, added:

“As we celebrate the centenary of the home of rugby in Ulster across the season, it is fitting that it is in partnership with our long-term sponsor, Tobermore.

“We are delighted that, as a local company, Tobermore recognises the value in working with us as we represent the province close to home and on a global stage when we compete in the URC and Champions Cup.

“It’s set to be a great season ahead, and we look forward to going into it with Tobermore’s backing.”

The move is part of Tobermore’s drive to attract, develop, and retain top talent, a goal we share with Ulster Rugby and their superb growth mentality from junior to senior level.

Tobermore values Ulster Rugby’s commitment to sporting excellence, and its home to many fans who regularly make the trip to Kingspan Stadium to watch Ulster play.

2024/25 marks another step in Tobermore’s long journey of association with Ulster Rugby, the company having first sponsored the club back in the 2017/18 season.