Go-2-Tender: Pricing Strategies – How to compete better at pricing

Event Description

The Go-2-Tender Masterclass Series is tailored for businesses across Ireland and Northern Ireland looking to strengthen their tendering knowledge, skills, and approach to successful bidding.

Develop pricing strategies that balance competitiveness with profitability, ensuring your bids are both attractive and sustainable. This session will help you win more contracts without compromising your bottom line.

What this masterclass will cover:

• Cost Analysis: Understanding your costs to set competitive yet profitable prices.
• Value-Based Pricing: Aligning prices with the perceived value to the customer.
• Competitive Pricing: Positioning your prices relative to competitors without compromising quality.
• Flexible Pricing Models: Offering options like discounts or bundled services to attract buyers.

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